Strategic Business Services from Karstairs Research Group, Inc.

With Experience in Food, Beverage & Nutraceuticals

Strategic Business Development

Karstairs Research Group is skilled and experienced at all critical stages of creating a comprehensive business model. Our areas of expertise and success include the following key business development areas:

• Feasibility analysis
• Mergers & acquisitions
• Strategic sales development
• Go to market strategies

Sales Force Solutions

Once your business is up and running, it’s time to focus on building your sales program and team. Karstairs Research Group can help you grow your business with one or more of the following programs.

• Target market and trend analysis
• CRM strategy development for ROI
• SPIN selling strategy implementation
• Trade show lead generation
• Sales force management
• Sales process improvement
• Sales pipeline tracking
• Post sales strategy development

Feasibility Analysis & Business Model Development

Karstairs Research Group offers two services to business creators: the Feasability Analysis and Business Model Development.

Feasibility Analysis

The role of this analysis is to determine the viability and long term merits of your proposed business venture.

The Feasibility Analysis will include, but is not limited to the following:

• Product/Service Demand & Desirability
• Industry/Target Market capabilities
• Organizational structure/Management Skills and expertise
• Financial Strengths

Business Model Development

In addition to completing a Feasibility Analysis, we will complete
and develop a Business Model. The purpose of the Business Model is to answer the question  “How are you going to make money?”

The Business Model will include the analysis of the following:

• Competition Analysis
• Pricing Strategies
• Market Analysis
• Customer Retention

Mergers and Acquisitions

Karstairs Research Group will map the mergers and acquisitions processes using the following steps:

• Set business objectives
• Locate and investigate target companies
• Determine legal power to do the deal
• Public relations – investigate the market/industry for adverse comments/relationships issues
• Negotiate final analysis